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Digital marketing compared to traditional marketing

If we look at technological progress and the speed at which new technologies are adopted by businesses, as well as the increasing power of consumers and their ability to get what they want, when they want it, from whom they want it, new marketing challenges have opened up. Against this background, the need to understand the digital world and its application... ↪ read more...

What Is Crowdsourcing and How Does It Work? Definition and Example

When crowdsourcing is used properly, it can revolutionize entire industries. But what exactly is crowdsourcing and how do businesses use it?Crowdsourcing is making big waves in most industries around the world. It can be extremely powerful when leveraged in the right place at the right time. You may have heard the term before -- but do you know what is... ↪ read more...

Small Business Tips for Success Business Expansion

Maintain Quality Standards to Offer a Consistent ProductGrowing your small business into a larger business is built on consistency.If you offer a great product one day, and a month later people who are buying it are finding it to be of a poor quality – then no one is going to want to buy it going forward.In practice, some of the best products have been... ↪ read more...

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